Galloway Web Services Blog

One thing that really annoys me about the web design and development industry is so called professionals peddling mistruths. Take the post I read today; a local company offering "real time indexing" to its clients. There’s no such thing, but the version of it they present is available to everyone free, not a service to sell.

They claim to be "pinging Google", when it reality you can’t ping Google, what you can do is register a blog with Google Blogsearch, and set up a cms or blog to automatically ping Google Blogsearch every time you post. This means that every post you create will be indexed very quickly, but the main site pages (unless the site is powered by the blog engine, and all registered with Blogsearch) will still take the same time as before to be crawled and indexed.

In this case the company’s entire site is now powered by the Wordpress blogging platform come content-management-system, which automatically pings Google Blogsearch every time they post. So, because the site is indexed in Blogsearch, pages and posts get indexed straight away. No mystery, no expensive service, something that anyone can do if they use a CMS that pings Google Blogsearch.

As some of you will know, our sister company Write About Property was added to the Google Blogsearch index (you have to add your site), but it is powered by the CMS we custom built, which didn’t automatically ping Google. When Write About Property asked us to add the functionality we wrote a pinger class.

The company in question’s designs are really good, it is a shame they feel the need to peddle mistruths to try and dupe non-tech savvy potential clients.

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